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Hulu, 'Idol''s Fuller Make 'Dream' Come True
December 16, 2009
It looks like the first so-called "post-reality" show will be "post broadcast" as well.
Hulu is partnering with American Idol and So You Think You Can Dance creator Simon Fuller at launching a weekly 30-minute show documenting the efforts of five people trying to make it in Hollywood.
Fuller's 19 Entertainment will premiere If I Can Dream on Hulu, and only Hulu, early next year, the long-form online video channel said in a statement today. The show is being teased with a one-minute trailer and five-minute preview clip.
Hulu, launched last year by News Corp. and NBC Universal, has been steadily gaining share of the U.S. online video market all year. About 856 million online videos were watched on Hulu in October, accounting for 3.1% of the U.S. online-video market and making it the second-most popular U.S. online video site behind Google's YouTube, ComScore said late last month.
Posted by Marcy Magiera on December 16, 2009 | Comments (1)
